要想获得更多的双赢结果，双方必须进行良好的协商，既考虑到对方也考虑到自身的优先关注点，并懂得妥善地在二者之间进行权衡。
通过巧妙协商、通力合作，双方可以营造双赢关系，有效地增加和分配财富与权力，这样做与一方征服另一方的战争相比，得到的收益要大得多，双方经受的痛苦要小得多。从对手的角度看问题，确认并传达给对手自己的底线（即什么是不可妥协的）是妥善处理分歧的关键。
To get more win-win outcomes one needs to negotiate with consideration given to what is most important to the other party and to oneself, and know how to trade them.
Skilled collaborations to produce win-win relationships that both increase and divide up wealth and power well are much more rewarding and much less painful than wars that lead to one side subjugating the other. Seeing things through your adversary’s eyes and clearly identifying and communicating your red lines to them (i.e., what cannot be compromised) are the keys to doing this well.
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