今日职位
公司:Hubspot
职位:SEO Strategist
类型:Full Time
地点:Cambridge,MA
岗位职责:
  • Run keyword research and competitive analysis to find areas for organic growth
  • Identify existing posts for historical optimization and craft an update plan to increase the content’s value to the business
  • Perform regular content audits; find and fix keyword cannibalization across HubSpot’s properties; align content creators to prevent future cannibalization
  • Help create (and eventually own) the delivery of our quarterly Search Insights Report
  • Measure and report on organic traffic, rankings, and backlinks generated from search and historical optimization strategy
  • Work with other teams, including but not limited to content creators/editors, product marketers, acquisition marketers, and other local teams
  • Report into our Head of Content SEO
职位要求:
  • Understand content marketing techniques and have experience creating an editorial content strategy, creating content themselves, and/or working with creators
  • Are strong writers and communicators
  • Can think critically and make data-informed decisions
  • Have some experience in keyword research (self-taught counts!)
  • Love to learn and are eager to dive into SEO
  • Have used HubSpot Marketing Hub, Google Search Console, Google Analytics, Google Data Studio, Ahrefs, SEMrush, STAT, Screaming Frog, and/or Botify (or tools like them)
申请链接:
https://www.linkedin.com/jobs/view/1865838697/
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